A journalist-led advisory firm helping those shaping the future of tech tell their story. We build the reach, influence, and trust that drive your growth.

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Why work with us?

Ever Wondered is built on what we learned in the world's biggest newsrooms – pitching editors, breaking stories, and understanding what makes audiences pay attention. Now, we bring that newsroom mindset to startups, scaleups, VCs, and corporates, combining sharp editorial instinct, a deep media network, and the craft to tell a story – and make it land.

We have written for and placed stories in these publishing giants

our services

Three complementary pillars across earned, owned, and social media – built to land you top of AI search.

Strategic Press

From positioning and narrative development to high-impact press coverage across the UK, EMEA, and US – for the reach and influence that drive growth.

Editorial Content

Compelling storytelling across your channels – podcasts, newsletters, white papers, speeches, and more – created with a journalistic eye to build authority and trust.

LinkedIn Mastery

Training, strategy, content creation, and hands-on execution for founders. investors and executive teams – building bigger, more engaged audiences that generate leads.

For details on scope, timelines and fees, contact us for a consultation.

About us

Ever Wondered was founded by two senior tech journalists with a combined 30 years writing and editing experience across the world’s most influential newsrooms.

Sam Shead

Co–founder & Managing Director

Sam manages our roster of clients, leading on strategy and media outreach to ensure every story lands with the right people. Having lived and worked across the world – from Berlin to Sydney – he has built his career at CNBC, Business Insider and BBC News, developing deep expertise in helping founders craft stories that resonate with journalists and wider audiences. As former Technology Editor at LinkedIn, Sam worked directly with founders and senior executives to build their authority and amplify their voice on the world's largest professional network.

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Jim Norton

Co–founder & Editorial Director

Jim works with clients to understand their story and make sure every piece of content is sharp, credible and built to cut through. As former Technology Editor of the Daily Mail, he continues to write for national titles including The Times and The Telegraph, and has been nominated for Technology Journalist of the Year at the Press Awards. Writing for audiences of millions, he brings a rare understanding of how to pitch and write tech stories for mainstream audiences. Jim is a frequent speaker and moderator at conferences worldwide, and has programmed events including The Times Tech Summit.

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Testimonials:

“Ever Wondered took a genuinely founder-friendly approach. They gave us access to their network of senior journalists at outlets like Bloomberg, CNBC, Forbes, and Reuters – relationships that are incredibly valuable as we scale. They engineered a partnership with The Times to use Boardy at its Tech ‘Summit, turning media access into a real commercial opportunity. This kind of creative, hands–on support is exactly what early-stage founders need.”

Andrew D’Souza

Founder and CEO of Boardy

Let’s talk about how we can build your credibility and visibility

Schedule a call

Prefer email? – hello@everwondered.io